BRAND DEVELOPMENT AND CREATIVE CONTENT

Brand development

Brand development strategy and creative content for positive transformation in the tourism, leisure, entertainment and luxury sectors.

Creating optimum conditions for your success, we:

Define your true value.

Present this in a way the market will find truly irresistible.

Allow you to take your revenue and profitability to unprecedented levels.

Making sure you get noticed.
Making sure you get remembered. 

This is what we’ve been doing for thirty years, on stage and screen, in print, online and in space (well, interior space).
There is, however, one big difference between IDEAS and other creative brand development consultancies… 

Brand development in print
Edinburgh International Magic Festival – The Enchanted Forest – (Touring)

 

We Deliver

We deliver brand development strategies and creative content leading to brand recognition, prospects, opt-ins and sales.

 

We deliver brand development in publishing and print.

We offer first-class creative ideas where flair and fire come as standard. When you want to get noticed and get remembered, IDEAS deliver the goods.

We deliver brand development on screen.

If you want to tell and sell online, we’ll create a clear, stylish and functional website that gets the job done. For simplicity, we offer two options. The first is ‘drop dead gorgeous yet functionally rich’. The second is ‘functionally rich yet drop dead gorgeous’. Your choice.

We deliver brand development in space.

We bring our unique sense of theatre to hotel and restaurant interiors, retail environments and exhibitions—if you can walk through it, we can design it. IDEAS create practical, people-friendly, branded environments that work.

Brand development for Loch Ness the Monster Musical
Loch Ness – Monster Musical Magic

Expertise

We’re very good at brand development but we never say so.
We show so.

We could try to impress you the same way as everyone else: big clients, track record, glossy drool-o-rama portfolio.
But there’s a better way: make one call, set up one meeting, and let us 
show you. (It’s free.)
We listen well and we’re thorough. If you have clear ideas, we’ll turn them into reality. If not, we’ll help you bring them into focus.
This could be the start of a beautiful relationship.

Theatre set design, exhibition design, interiors for hotels restaurants and bars.IDEAS marketing advantage interior space

 

Advantage

You can see us as a creative brand development consultancy, but creativity is just a means to an end.
What we actually deliver is marketing advantage, budget reduction and ROI.

You want to build your company, build your brand and increase your profits. 

Wanting is good, achieving is better. We help you achieve your goals via coherent design strategy, strong branding and consumer-sticky thinking.
It’s not about the jargon, the charts and the slides presentation. If you want all that, there are lots of ‘talk forever, deliver never’ companies who will serve up all you can eat.


Touring exhibitions for museums, galleries, cruises and pop-up venues


Sizzle

They say, ‘Sell the sizzle, not the sausage’. 

It’s good advice.
There are many ways to add ‘sizzle’ to a product, a brand development or marketing strategy. Good design can be slick, sly, soft, strong, sexy, cool, blunt, brave or a thousand other things. What we do is listen, think, and come up with the right ideas for you and your goals.
You don’t have to take this on trust. We want to meet you, discuss your aims and show you how we can make your life easier.
Call or email and we’ll do the rest.

We look forward to making you shiny, sticky and successful

Talent brand and career development. Theatre and corporate show development and production.

Brand development

Brand development. Achieve greatness for your business your product, service or brand. The magical ability of brand development to transform image, perception and profit relies in part of the foresight, cultural depth and the intellectual skills of the creative source behind the concept and the strategy.  In every aspect of our work we are firm advocates of pushing back […]

Revealing your true value – The Success Strategy

I have a great product. I deliver a brilliant service. I have an awesome brand.
All the pieces of my business puzzle are in place.
I am ready to level up.

Is this you?
Are you ready to strap your business to a rocket and shoot for the moon?

My name is Don Jack. I’m the creative director at IDEAS® and I love working with people to reveal their true value and purpose.

I can help you to:

·      define the full value of your brand, product and services
·      make your business irresistible to the market
·      realise record revenue and profitability

You’re already outstanding at what you do. You don’t need to change.
My team and I reframe what you do so that it has the right grab, the right lustre, the right flavour to appeal to more lucrative markets.
(If businesses had fairy godmothers, that would be me.)

The Success Strategy Bonus
The Success Strategy has an added bonus: a kind of magic happens when your true value is recognised and your revenue rises.
You become stronger, more efficient, more confident and even more successful.
Are you ready to move to a whole new level?  Call me on 01324 716827.

Donald McI. Jack

More about The Success Strategy here.

 

 

 

 

Ideas brand development

Where creative magic meets brand science. Brand development strategy for a successful business.