Website design Scotland
Your website deserves the same care as the rest of your business.
Anyone can create a website, right? All you need are a few sentences and a picture or two, and off you go. If you don’t have time to do it yourself for free, someone’ll do it for a £iver. Websites are cheap. They’re easy. Yeah?
The trouble is, some of those cheap websites really look it. Some are positively nasty. And more often than sometimes, potential customers are judging the quality and professionalism of your business by the quality and professionalism of your five pound website.
But if you’ve landed at IDEAS web design, you’ve already decided your business deserves more than a little bit of DIY.
WE DELIVER ON SCREEN.
IDEAS has been designing striking websites for over 20 years, embracing, adapting to and adopting the rapidly changing technologies and practices of the internet and social media.
In 2017, this includes designing a responsive webpage that looks fantastic and is easy to use, wherever your customers see it: whether on a PC or laptop, or on a mobile device or tablet.
Tell your story and sell online
We’ll create a clear, stylish and functional website for you to tell the story of your business and sell your products and services online.
Of course, there are two ways to create a dynamic and engaging website:
· functionally rich yet drop dead gorgeous, or
· drop dead gorgeous yet functionally rich.
And we offer both.
But that’s not all. IDEAS has more of what you need…
CONTENT IS STILL KING
‘Content is king’ has been the maxim for 20 years, and it’s still a vital component of a successful website.
Seamlessly integrated original content and compelling images:
· promote brand recognition
· engage your customers
· increase site traffic
· add value to your product/service
· generate new leads, opt-ins and sales
Canny use of brand-specific language and high quality content improves the performance of key words and search engine optimisation (SEO). In a nutshell, quality content encourages higher rankings in search results, builds your business’s reputation as an authority in your field, and helps your potential customers find you faster.
We’ll have your prospects lining up quicker than you can say Web 2.0 or Flesch–Kincaid.
But before we do any of that…
THE ONE MOST IMPORTANT THING
The websites that make the most impact are those that know how to communicate their purpose.
IDEAS will help you find your niche – the one thing you were put on this earth to do. We will help you find your voice, your purpose, your raison d’être.
In short, we will focus on how you make a difference to your customers’ lives. If you need it, we can help you edit your text to make SEO more effective, and your story more compelling.
Then we’ll make sure as many people as possible receive your message loud and clear – whoever they are, wherever they live, whatever their ability – with the highest usability standards.
Your niche brand story, captivating images, persuasive text, key words to influence search engine ranking, and you’re good to go!